1.1 Purpose For a new multifunction device equipped with very dynamic real time functions; split the functions into several versions of the device, to address specific end users/industry needs, and also the version pricing.It proposes to be a new family devices with a new brand in the market,the distributor and retail pricing shall play a sensitive role in it.The engineering team needs a lock-in raw cost for the versions while they develop it. 1.2 Scope Identify potential sectors & types of users, and the specific feature(s)offerings. Conceptualize and define various versions of the device. Fix maximum manufacturing cost including raw materials (collaborationwith our Eng. Team) Fix Distributor pricing ( for 3 continents) Fix Retail pricing ( for 3 continents) A Potential Revenue projection 2.1 Skills needed In depth understanding of consumer electronics market, specially variouskind of printers and scanners like inject, direct thermal etc., OCR readers, various document management applications. Access to recent market data and trends. Consulting startup inventions Experience with electronic component sourcing and manufacturing process. Ability to Identify potential hidden costs and competitions Ability to forecast success for a conceptual device 2.2 What we need and not We preferably would like to have the compilation in a excel format., so that can change a variable etc. This is not full business plan but a pricing plan shall effect a marketing plan in future. We may hire for a business plan later this year. We need it like a handy pocket book that goes back up of our head; not ime to read a pretty looking business literature etc. Need to act very fast, it needs to be all completed by less than a month. We need specialists in the concerning domain of devices, and no "We do it all" type, and read carefully before applying.