Go Green with Consolidated Shipping

The rise in e-commerce is leaving a massive carbon footprint.  It’s not just the increased ground and air transportation of goods, but one-time use packaging that are pressing concerns. Traditional shipping methods will not be sustainable long-term.

The Demand for Sustainability

E-commerce packaging set to grow 14% by 2021, according to Smirthers Pira, a packaging market research, and testing company. Unfortunately, mass quantities of e-commerce packaging are not easily recyclable. Although, to skimp on it is not the solution. More damaged goods would make their way into the hands of buyers. In turn, this practice would only increase returns and further loss within the supply chain.

Frequently, partial shipments that don’t match capacity make their way from the manufacturer to the buyer.  It may take multiple deliveries to receive one full order.  So, then what would be an eco-friendly solution that doesn’t reduce margins? One of these is consolidated shipping. A significant misconception surrounding sustainability is that it is not cost-effective.  Arguably, this method proves this sentiment wrong.

Consolidated Shipping in Practice

Consolidated shipping is a fulfillment method that allows buyers to receive goods from various vendors in one shipment. Online (B2B) fashion marketplace FashionGo.Net implemented it with great success. Each part of a buyer’s order is delivered to FashionGo by each vendor. Then, they are packed on-site into one box and shipped to the end destination.

This enables buyers to save money and further increase profit margins. Also, it reduces the risk of damaged and improves quality control.  When freight only travels between fewer touchpoints, the risk of damaged goods is dramatically reduced. With consumer demand for more sustainable practices, many businesses are taking note that keeping the Earth intact and saving money is not mutually exclusive. With solutions like consolidated shipping, manufacturers and buyers cut down on packaging, transportation, and returns.

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About the Author: Christine Duff

Christine wants to live in a world filled with cutting edge fashion, beautiful words and and an endless supply of leather jackets and boots. A product development grad of FIDM, she was the Editor-in-Chief of MODE Magazine where she reignited her love of storytelling. She has diverse experience within the industry with trend research, art direction and styling editorial spreads. She gained her most notable experience working in Los Angeles at the satellite operation for GQ and Vogue Thailand. Christine is passionate about social science and the role it plays in the consumer goods industry and apparel in particular.